Split testing (also known as AB Testing) provides you with a way to compare the results of two eMails, before sending it out to your whole contact list.
By Spilt (AB) Testing and then reviewing the results, you can build up a clear picture of how your customers respond best across both your eMails and website traffic. Allowing you to optimise your eMail Marketing Campaigns
Through Split (AB) Testing, you can adjust aspects of both your eMails and landing pages based upon your prospects responses (both positive and negative).
To find out more about Spilt (AB) Testing, please sign up for our FREE 30 day Trial.